Professional Summary
Dynamic and results-oriented Director of Content Coordination with over 10 years of experience in developing and executing content strategies to drive engagement and growth. Adept at leading cross-functional teams to deliver high-quality content that meets business objectives. Proven track record of increasing audience reach, engagement, and revenue through innovative content initiatives. Seeking to leverage expertise in content management, strategy development, and team leadership in a challenging Director of Content Coordination role.
WORK EXPERIENCE
Director of Content Coordination
March 2018 - Present
ABC Company | City, State
- Developed and implemented a comprehensive content strategy that increased website traffic by 30% within the first year.
- Led a team of content creators and editors to produce engaging and SEO-optimized content across multiple platforms.
- Collaborated with the marketing team to create integrated campaigns that resulted in a 20% increase in lead generation.
- Implemented content performance tracking tools to analyze user engagement and behavior, leading to a 25% improvement in content effectiveness.
- Managed content calendar and editorial schedule to ensure timely delivery of content and consistency in messaging.
Content Manager
June 2014 - February 2018
DEF Company | City, State
- Oversaw the content creation process from ideation to publication, resulting in a 40% increase in organic traffic.
- Conducted regular content audits to identify gaps and opportunities for optimization, leading to a 15% improvement in search engine rankings.
- Implemented a content governance framework to ensure brand consistency and compliance with industry regulations.
- Collaborated with the design team to create visually appealing and interactive content that drove a 25% increase in user engagement.
- Managed relationships with external content partners to expand content offerings and reach new audiences.
Senior Content Specialist
January 2010 - May 2014
GHI Company | City, State
- Developed and executed content marketing campaigns that resulted in a 50% increase in social media followers.
- Conducted A/B testing on content formats and distribution channels to optimize performance and drive a 20% increase in conversion rates.
- Implemented a content personalization strategy that improved email click-through rates by 30%.
- Analyzed content performance metrics to identify trends and insights for continuous improvement.
- Mentored junior team members on best practices for content creation and optimization.
EDUCATION
Master of Arts in Communication,
XYZ University
May 2009
Bachelor of Arts in Journalism,
ABC University
May 2007